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SECTOR
Enterprise Technology and Services
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INVESTMENT YEAR
Initial investment in Shoutlet in 2012
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STATUS
Realized, Shoutlet acquired by Spredfast in 2015; Spredfast acquired by Lithium Technologies in 2018
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LOCATION
Austin, TX
Spredfast
Provides an integrated social media marketing automation platform.
Investment Theme
The continued innovation and evolution of digital channels is driving demand for automation and analytics.